Project: Logo and branded assets for premium speakers bureau startup, The Good Speaker
Role: Client initially had a simple logo with the company initials in a circle. I re-imagined the logo as something more unique to set The Good Speaker apart: a platform where you can book exceptional speakers from refuge/migrant background. I also created a consistent look across sales materials, giving a young company a more established, trustworthy presence.
Additionally, I helped with frontend website design decisions, the visual identity, and creating custom collages for the website and social media.
Additionally, I helped with frontend website design decisions, the visual identity, and creating custom collages for the website and social media.
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"I can see why the black and purple works and really makes the Good pop. What would you advise?"
- Client note during reviews. We had a very small team and had many discussions around the logo, the use of colour, size, and how best to create a mark from longer words. The discussions led to better solutions for the brand that kept client's ideas but also worked to keep strong brand longevity.
